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Minnamurra Music Management & Agency presents charismatic and carefully selected folk, world and jazz artists worldwide. Minna Huuskonen established the company in 2013, offering also mentoring, promotion, production and consulting services. Minnamurra artists have performed on all continents, played at major festivals and clubs, and showcased at e.g. WOMEX, Eurosonic, Icelandic Airwaves, jazzahead! Mundial Montreal, Seoul Music Week, SXSW, Folkelarm, Nordic Folk Alliance and Tallinn Music Week.
Minna has over 25 years of experience on various fields of music covering all genres. It all started from playing flute which led to work at Time of Music festival of contemporary classical music. Time of Music occupied 10 summers after high school as the festival secretary and later on in 2008-2012 as the executive manager. In between there were years of political studies and work at Helsinki Pop & Jazz Conservatory as the International Coordinator. During those years the genre also changed to popular music. 10 years passed at Finnish Music Information Centre (Fimic) working at promotional and export projects. In 2008-2018 Minna worked at Helsinki Festival programming and producing Huvila Festival Tent and conducting other non-classical music productions; she remained at the festival as an artistic advisor for another year.
In 2018 Minna was acting executive director of Kaustinen Folk Music Festival. She coordinated Jazz Finland International project by Finnish jazz federation in 2019-20 helping Finnish jazz companies going international. In early 2020 she launched new Apollo Artistit roster introducing young Finnish classical music talent. During COVID pandemic in 2021-22 Music Finland employed her for a year as an export manager of folk and art music.
Minna has a long list of confidential posts of which one of the most important was a long membership in the marketing and export committee of The Finnish Music Foundation. In 2020 shestarted acting as a chair of the Foundation of Finnish Music Creators' Association after two years as a committee member; this confidential post lasted until 2023. In autumn 2025 Minna started to chair Teosto Cultural Foundation’s expert committee.
Minna has been a jury member for WOMEX, jazzahead!, Young Nordic Jazz Comets, Israeli World & Jazz showcase and Radiohead Awards Slovakia. In the past decade Minna has done mentoring work for e.g. Sibelius Academy, Music Finland, Music Estonia and some other export offices in Europe and beyond, in addition to tutoring individual artists.
CV tells that film music is of special interest to Minna, and with great joy in September 2025 shestarted as a project manager of Nordic Film Music Days in Berlin. Outside the CV it’s publicly known that her heart beats to heavy metal. Minnamurra means ’plenty of fish’ in Aboriginal language. There is a rainforest called Minnamurra south of Sydney in Australia. It impressed Minna who has always loved fishing and found the name specially intriguing. Minna is also a trained sauna therapist!
